Aquatic Leisure Technologies

Silver Linings provided a sales-focussed CRM which enabled ALT to quote complex pool configurations and digitise their consumer contracts.

Project summary

Aquatic Leisure Technologies Pty Ltd (ALT) is an Australian company that has made a significant impact on the leisure and aquatic industry. With a history spanning several decades, ALT has established itself as a leader in the design, manufacturing, and distribution of innovative products for swimming pools, spas, and aquatic facilities.

What sets ALT apart in the industry is its unwavering commitment to innovation and sustainability. The company continually invests in research and development to create cutting-edge products that not only improve the pool and spa experience but also contribute to environmental conservation. ALT’s emphasis on energy-efficient solutions, water conservation, and reduced chemical usage aligns with the growing awareness of eco-friendly practices in the aquatic leisure sector.

ALT’s dedication to excellence has earned it numerous awards and accolades within the industry. These accolades recognize the company’s commitment to quality, innovation, and customer satisfaction. ALT’s products have become synonymous with reliability and performance, making them a top choice for pool and spa professionals and enthusiasts alike.

Business Challenges

Scheduling and Leave Management
Billing Management
Reporting and Analytics
Workflow Automation
Omni Device
NDIS & Aged Care
API Integrations
Field Service Lightning

Solution

The solution for ALT was to bring a sales focussed CRM to the business with key focus on quoting complex pool configurations and digitising their consumer contract.
It was important for there to be integration and an end-to-end digital transformation of sales process through to their operations team delivering on the pool contracts.
Custom Quote configuration using Visual Force pages for a unique quote look and feel for each brand.
A consolidation of products across all brands and allowing for distinct price books and pool shell moulds.
100% electronic contract creation based off product and accessories added to quote. In addition there are details of the pool installation captured on the opportunity that is incorporated to the contract.
A unique dealer portal was also in the long-term vision and as such the design of the platform focussed on being able to load new brands as needed and have those brands operate independently within Salesforce whilst being managed centrally by ALT Head Office.
Sales management and transparency of quotes and contracts was key to the success of this project.

Results

100% of all contracts now signed off are completed within Salesforce.
Reduced risk in handwritten contracts and error.
Increased real-time transparency in sales performance. This was managed manually and only allowed for retrospective performance management.

Case studies

Aquatic Leisure Technologies

Silver Linings provided a sales-focussed CRM which enabled ALT to quote complex pool configurations and digitise their consumer contracts.

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